An experiment into the impact of weekly course structures

Hypothesis

We believe that …
Content that is structured in weekly blocks will improve completion rates.

How critical is this hypothesis?
Medium

Test

To verify that, we will…

• Run a bitesize learning offer that groups content into at least 3 weeks of material
• Send weekly email reminders
• Deliver a commissioned course with a weekly structure and analyse feedback.
  

Test cost:
Low

Test reliability:
High

Metric

And measure…

• Engagement along the weekly schedule and compare completion rates with participants accessing material on MOOCs without a weekly schedule.
• Activity prompted by email reminders

Time requirement:
Medium

Criteria

We are right if…
There is a higher than expected completion rate from those following a course with a schedule and weekly course emails provoke engagement.

Findings

• Output 1 (Not yet complete)
• Output 2 (Not yet complete)